Connecting passions. Influencing purchases.
![dia](https://www.theoryhouse.com/wp-content/uploads/2023/02/dia.jpg)
![Starbucks-XO](https://www.theoryhouse.com/wp-content/uploads/2023/02/Starbucks-XO.jpg)
Category & Competitive Discovery
Retail & Brand Audits
Audience Insights
Brand Strategy & Architecture
Positioning
Go To Market Strategy
Product Naming
Brand Development
Messaging
Brand Style Guides
Package Design
Key Visual Development
Campaign Development
Advertising
Shopper Marketing
Retail Sell-In
Category Reinvention
Product Launch