Webinar: #trending – 5 Global Private Brand Trends Revealed

Join Christopher Durham, VP of Retail Brands and Jordan Stevens, Senior Brand Strategist for Theory House as we explore the most important trends revealed in the Fourth Annual Vertex Awards International Private Brand Design Competition. This FREE webinar will include global insights and analysis from this year’s competition, which included more than 300 entries from 25 countries and 49 retailers from each of the inhabited continents of the world.

Whether you are a retailer trying to differentiate your brands or a supplier/manufacturer attempting to keep up with the quickly changing private brand landscape, this webinar is for you.

Five lucky webinar attendees will receive a copy of the fourth edition Vertex Awards winners book!

Topic: “#trending: 5 Global Private Brand Trends Revealed”
Date & Time: Thursday, May 4, 2017, 02:00 PM EST
Duration: 40 minutes (30-minute presentation, 10-minute Q & A)



Christopher Durham
VP of Retail Brands, Theory House
With over 20 years of retail branding and marketing experience, Durham has built and launched billion dollar private brands for Lowe’s, Food Lion, Hannaford, and others. He is also the author of the influential website, My Private Brand, and the co-founder of the Vertex Awards.

Jordan Stevens

Senior Brand Strategist, Theory House
A hybrid of strategic and creative expertise, Stevens champions thought-provoking, relevant brands. The Savannah College of Art and Design advertising graduate and Erwin Penland alum has worked with numerous retail brands including Bojangles’, Belk, Staples, Metro and Petco.


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