by Jim Cusson | Jan 30, 2018
Ahold Holiday Promotion Serving Up Savings The hustle and bustle of the holiday shopping season can make it challenging to capture shoppers’ attention. To spur sales across the store, Ahold hired Theory House to develop a singular, cohesive communications...
by Jim Cusson | Jan 25, 2018
Starbucks Sweepstakes #xoxoStarbucks To stimulate retail sales of their ready-to-drink product, Starbucks asked for a compelling seasonal campaign. We invited shoppers to “share your Starbucks love” via in-store displays, with a chance to win prizes...
by Jim Cusson | Jan 25, 2018
The Fresh Market Reinvention – Deli A Fresh Perspective While redesigning their stores to be more open and modern, The Fresh Market wanted the fresh-made area’s signage to mirror a restaurant-style experience for customers. Theory House developed a design...
by Jim Cusson | Jan 25, 2018
Pepsi Super Bowl Promotion Zero in on Halftime Beginning with a limited edition can for the Super Bowl LI Halftime Show featuring Lady Gaga, Pepsi challenged us to paint the town red (and white, and blue) with a custom, Houston-inspired illustrative style via...
by Jim Cusson | Jan 25, 2018
Food Lion Sampling Trucks Dinner On-the-Go Busy moms need convenient meal solutions. To answer the call, Food Lion hired Theory House to develop a food truck that visited moms at Little League games, parks and community events, where we distributed samples and coupons...
