by Jim Cusson | May 20, 2015 | Uncategorized
The video above is a replay of a webinar presented by Theory House VP of Retail Brands, Christopher Durham, highlighting the 6 Trends Shaking Up Private Brand. Give Theory House a call at 704.665.0714 if we can support you with strategy and branding needs. Webinar...
by Jim Cusson | May 13, 2015 | Uncategorized
The old adage goes that there are no new ideas under the sun. Dick Stevens, collaborating with Theory House partner and strategist Jared Meisel, came to market with a truly innovative new product—jerky combined with trail mix. Bridging two different categories and...
by Jim Cusson | May 6, 2015 | Inspiration, Retail trends
Will shopping be different 5 years from now? How will retail evolve? This interesting article from Fast Company starts to explore the future of shopping, looking at how we will shop in 2020. A few interesting concepts to note: Brick and mortar has the opportunity to...