by Jim Cusson | Apr 30, 2013 | Advertising, Retail trends, Shopper marketing
I read this on the internet, so it must be true. Budweiser is experimenting with what it calls a Buddy Cup, which is a pint glass with a built-in chip that connects to Facebook. The cup automatically connects people on Facebook when they clink glasses with another...
by Jared Meisel | Apr 19, 2013 | Advertising, Retail trends, Shopper marketing
Retail is anywhere and everywhere, available to anyone at anytime. This shift away from set store hours to open online access has brought about challenge and opportunity, winners and losers. As traditional retailers battle with lean upstarts for share of wallet,...
by Jared Meisel | Apr 10, 2013 | Uncategorized
Do you know what the number one best selling vehicle in America was last year? Has been for the last 27 years? The Ford F150. And yet, when you look at the automotive appearance category, it is focused on shiny cars and almost ignores this substantial market. Not...
by Jim Cusson | Apr 4, 2013 | Advertising, Retail trends, Shopper marketing
The just released "SheSpeaks/Lippe Taylor Women’s Buying Behavior Index,” talked to 2,152 women over the past two months to get a pulse on buying habits and forecast purchasing trends of American women and the results may surprise you. For...
by Jim Cusson | Apr 3, 2013 | Uncategorized
Mobile – you've come a long way baby. Just read the eye-opening article in The Sun newspaper that takes a look back at the evolution of the smart phone and you'll see what we mean. Today's shoppers are using their phones all along the consumer...
